Sikkert beskjeden interesse for denne nyheten her på forumet, av åpenbare årsaker, men Toyota har altså nettopp tatt livet av Scion. Viser seg at dette faktisk er et byks (framover) for Toyota.
"TORRANCE, Calif., Feb. 3, 2016 – Scion, established as a separate brand in 2003 as a laboratory to explore new products and processes to attract youth customers, is now transitioning back to the Toyota brand.
This isn’t a step backward for Scion; it’s a leap forward for Toyota."
"Today’s younger buyers still want fun-to-drive vehicles that look good, but they are also more practical. They, like their parents, have come to appreciate the Toyota brand and its traditional attributes of quality, dependability and reliability. At the same time, new Toyota vehicles have evolved to feature the dynamic styling and handling young people desire."